We deliver customized market research studies
Off-the-shelf market research studies provide large generic data-sets, but fall short of providing the tailored analysis around the trends, drivers, and nuances of the market you’re targeting.
Here are a few examples of the customized market research studies we’ve conducted:
- A leading animal feed and nutrition company discovered its flagship feed ingredient had natural anti-fungal properties and wanted to know if there was a marketing opportunity for the product. We conducted a market research study and found an attractive opportunity existed for the product as a natural preservative for cosmetics, soaps, and packaged food markets. We segmented the market and provided analysis assist the client in developing their strategic sales and marketing plan.
- An advanced bioenergy technology developer discovered two ingredients both could be used interchangeably to make their technology operate efficiently and they wanted Christianson to help them determine which one was best from a price/cost and economic standpoint. National pricing/cost data for both ingredients were readily available, but did not reflect the actual prices/costs the client would incur. After extensive research and analysis, we were able to provide the client, not only with a realistic price they would likely pay, but also a detailed historical price/cost analysis comparing both ingredients and a pricing forecast.
A newly proposed soybean crush plant needed to know if there were enough soybeans in the area to support a profitable crushing facility, and also wanted to better understand the size and growth potential of the local and regional livestock market for the soybean meal. Christianson conducted a “net feedstock availability” analysis to determine an adequate supply reasonably-priced soybeans existed in the area to support the plant, and we conducted a livestock assessment to determine there was a large enough animal feed market for the soybean meal.
Contact our team today to discuss customized market research studies tailored to fit the needs of your business.
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